Information is a vital asset for an organization, which is why we need not just business administrators, but also information administrators. These administrators must develop the capabilities to select, curate, analyze, and synthesize information using technologies that allow them to transform information into knowledge, store it, and protect it.
The processed information and knowledge should enable an organization to make decisions that provide sustainable competitive advantages, such as cost reduction, process optimization, and increased competitiveness with a human dimension. This workshop will include activities that allow participants to engage in analysis and synthesis using some of the best practices.
Competitive intelligence, on the other hand, is both tactical and strategic. For example, in the stock market, the average lifespan of 50% of companies is 5 years. Therefore, the recurring question is, “Will my company still be alive in the coming years?” We can apply these principles to the life cycles of individuals, public institutions, and private institutions.
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