Svetlana is a Developer Advocate with IBM Cognitive Applications. She has been a software engineer and technical lead for SPSS statistical and machine learning components for 18 years. Svetlana represented SPSS and after 2009 acquisition IBM at the Data Mining Group (DMG). She is the DMG release manager for PMML and PFA, open standards for model deployment. Lately she also works on another open standard, ONNX, that is quickly gaining popularity in Deep Learning communities. She holds a PhD in Applied Mathematics and MS in Computer Science from University of Maryland, College Park. Svetlana loves to share her expertise and takes every opportunity to involve girls into STEM. Her two daughters enjoy Computer Science, Mathematics, and technology in college and high school.