Top of Mind Ethics (TOME)
Top of Mind Ethics is a heuristic that helps engineers, designers, product managers — anyone involved in the solution process — integrate ethics into their workflows.
This Keynote will take place on Thursday, October 28th from 5pm - 6pm EDT.
Will Griffin is the Chief Ethics Officer of Hypergiant and recipient of the 2020 IEEE Award for Distinguished Ethical Practices. He is the creator of Hypergiant’s Top of Mind Ethics (TOME) framework which won the Communitas Award for Excellence in AI Ethics. He also leads Hypergiant’s participation in the Tech Pioneer community at the World Economic Forum and is part of WEF's Responsible Use of Technology Steering Committee. His past entrepreneurial work has also earned him the prestigious IAB/Brandweek Silver Medal for Innovation and the culturally significant NAACP Image Award. He is currently a guest lecturer on AI Ethics in the University of Texas Department of Computer Science and at Penn State Law School. He was recently a TedX Speaker on Ethics.
Griffin is an entrepreneur and proven thought leader with a track record of bringing culture-shifting content and technology to new platforms. He is a member of the IEEE P7000 Model Process for Addressing Ethical Concerns During System Design working group. His previous ventures include launching the first original content slate on the Sony PlayStation Network with Endemol North America. He launched the first original Video On Demand cable channel, Hip Hop OnDemand, on Comcast Cable systems. Griffin is a long-time board member of the nation’s oldest multicultural ad agency, Uniworld (WPP) and was an in-house strategist at News Corporation (Fox Entertainment Group).
He was an Associate at McKinsey & Co. in the Entertainment and Media practice (Los Angeles) where we worked on operations and post-merger integration for the world’s largest media companies including Time Warner and Disney. He began his professional career in the Asset-Backed Securities Group at Goldman Sachs in New York.
Griffin is a graduate of Harvard Law School and Dartmouth College and completed the Entrepreneurship Curriculum at Harvard Business School.