Data Privacy and Pernicious Persuasion
Speaker: Christine T. Dee
Affiliation: IBM
Abstract:
As our lives become increasingly digitized and connected we emit increasing amounts of data. Our general thinking is to protect our data from bad actors such as cyber criminals, hackers, or those who might exploit or personal information to cause us embarrassment in some way. When we caution one another about our digital interactions, it is often with this type of risk in mind. This talk will describe the beneficial and exploitative uses of personalized data, and will caution us about the main danger of these insights, their ability to influence our thoughts, beliefs, and behaviors in poisonous ways.
Biography:
Christine Dee is a technologist and research psychologist with more than 25 years of experience in the telecom industry. In this work, she led several first-of-a-kind data initiatives and programs that accelerate the adoption of AI and analytics around the world. Through her doctoral work in Media Psychology, she introduced a novel approach to observing and measuring television audiences. The domain of data driven personalized insights has been at the heart of her work for decades. As such she offers unique perspective to the potentials and dangers of its use.